Understanding The Benefits Of WhatsApp Archiving



We live in an era where majority of employees in most organizations are millennials and generation Y members.  Due to this, there is an inevitable shift in the enterprise communication landscape. There is a surge in computer messaging apps, with one of the most commonly used apps being WhatsApp. With more than 1.5 billion active users worldwide, it is without doubt that WhatsApp is one of the crucial mobile channels that you definitely need to take advantage of if you want to reach more customers.

When you start using WhatsApp in your business, it is imperative that you not only use it to capture and retain messages, but also archive WhatsApp messages in a compliant manner. Archiving the WhatsApp messages can help you stay compliant with archiving regulations. Most regulatory agencies have made it clear that companies should retain all business-related messages that are created by employees, regardless of the type of mobile device and message platform that is used.

Ensuring compliance with archiving regulations is very important especially for financial service firms, where the flood of unarchived text messages, social media messages and chat apps has recently made headlines. As a matter of fact, FINRA’s  Regulatory Notice 17-18 states that every firm that intends to communicate, or allows its associated persons to communicate,  with regards to its business through a chat service or text messaging app must make sure that it can retain records of those communications.

Even if you ban the use of WhatsApp, social media and texting messaging apps altogether from being used for work, you still face the risk of non-compliance. When FINRA auditors visit your company, they will check the mobile phones of Millennials and generation Y employees to make sure that the no-texting policy is not breached, if there is one in place that is.

For more information on the benefits of WhatsApp archiving, visit our website at https://www.telemessage.com/

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