Important Things To Know About WhatsApp Archiving
If you own a
company where most of the employees are millennials or generation Y
individuals, it is very possible that communication between the employees
themselves and the customers heavily relies on consumer messaging apps such as Facebook,
WhatsApp, Instagram and Twitter. WhatsApp happens to the most preferred
consumer messaging app in the enterprise communication landscape. With over 1.5
billion users active users across the globe, there is no doubt that this social
media platform is one of the most important communication channels. You can
take advantage of it in your business to reach your customers or prospective
clients.
One of the
things you need to take with a lot of seriousness if you decide to use WhatsApp
in your business is WhatsApp archiving. You need to make sure that your company
is compliant with WhatsApp archiving regulations if you do not want to end up
on the wrong side of the law. Most regulatory agencies have made it clear that
organizations should retain all business-related messages that are created by
employees regardless of the messaging platform and type of mobile device that
is used.
WhatsApp
archiving is especially for important for organizations that offer
financial services where the flood of unarchived text messages, social media
and chat apps has recently made headlines. As a matter of fact, FINRA’s
Regulatory Notice 17-18 requires every firm that intends to communicate, or
permits its associated persons to communicate, with regards to its business
through a chat service or text messaging app to ensure that it can retain
records of those communications.
Even if you
decide to ban WhatsApp, text messaging and social media apps from being used
for work in your company, you still face the risk of non-compliance. If FINRA
auditors visit your company, they will check the mobile phones of your
Y-generation and millennial employees to make sure that no-texting policy is
being breached provided that you have one in place.
For more
information on WhatsApp archiving, visit your website at https://www.telemessage.com/
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